24 Apr Pitch like a Pro – a 4-week sprint to media coverage
You don’t need a PR agency. Or thousands of followers. Or a book of spells, and you definitely don’t need generic AI pitches – you need to know how to write a pitch that makes a journalist say ‘YES!”
If you want to walk the walk of a business owner that’s bossing it in 2026 with media coverage to die for, then you need to know how to craft the perfect pitch email.
Every successful PR campaign got there thanks to an amazing pitch email, because in 2026, unless you’re besties with a journalist, it’s the only way you can communicate with them.
The problem is, a media pitch email is like nothing you’ve written before – it can’t sound like marketing, or a newsletter, or ad copy. It has to be written in a way that journalists understand and makes them say: “I want this story!”